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IPL 2025: A Nationwide Spectacle Across 13 Cities
Explore the IPL 2025's expanded reach across 13 cities. Discover how this nationwide spectacle transforms sports marketing.
Zupotsu Marketing Team
Apr 86 min read


Why Sports Marketing? Scoring Big in Brand Engagement
As the Indian sports marketing industry grows beyond $1.9 billion in value, we decode the question: why sports marketing?
Abhigyan Shekhar
Apr 28 min read


What’s Hot at Zupotsu: Sports Marketing Opportunities for April 2025
A rundown of the top sports marketing opportunities for April 2025
Zupotsu Marketing Team
Mar 274 min read


The Hidden Sports Marketing Ecosystem: How Legends are Made
The story of a new generation of Indian sports stars, supported by a strong and robust sports marketing ecosystem.
Zupotsu Marketing Team
Mar 256 min read


Esports Marketing Playbook 2025: Revenue Models of Top 5 Global Organizations
Grounded in real data, this blog reveals how esports teams are turning passion into a billion-dollar playbook.
Zupotsu Marketing Team
Mar 204 min read


WPL 2025 Business Analysis: Marketing Strategies Behind the Growth
Explore the WPL 2025 business analysis: viewership trends, sponsorship deals, digital strategies, and global comparisons driving the league.
Zupotsu Marketing Team
Mar 184 min read


How Fantasy Cricket Changed How We Watch the IPL
Discover how fantasy cricket has revolutionized IPL viewership. Explore the impact of platforms like Dream11 on fan engagement.
Zupotsu Marketing Team
Mar 136 min read


How Sports Marketers Can Target Gaming Audience in India
A guide to how sports marketers can score big by targeting India’s gaming audience.
Zupotsu Marketing Team
Mar 115 min read


The Queen's Gambit Effect: How Platforms Like Chess.com Achieved Huge User Growth
In this blog, we'll decode the Queen's Gambit effect on online chess platforms like Chess.com.
Zupotsu Marketing Team
Mar 66 min read


The Crucial Role of Grassroots for Indian Esports
This blog explores why grassroots initiatives are essential for the sustainable growth of Indian esports
Zupotsu Marketing Team
Mar 47 min read


What's Hot: March 2025
Take a look at some of the hottest sports marketing opportunities of March
Zupotsu Marketing Team
Mar 14 min read


How Strategic Collaborations Elevate Mid-Tier Brands and Athletes
Discover how strategic partnerships empower mid-tier athletes and brands.
Zupotsu Marketing Team
Feb 255 min read


Freestyle Grand Chess Slam 2025 Recap: The Future of Chess?
Chess has entered a new era, and the Freestyle Grand Chess Slam 2025 just proved it. The tournament shattered expectations of what...
Zupotsu Marketing Team
Feb 185 min read


Women's Premier League 2025: A Game-Changer for Women's Sports and Brand Marketing
In this blog, we explore the specifics of what made Women's Premier League the sensation it is today.
Zupotsu Marketing Team
Feb 146 min read


How Women Athletes are Revolutionizing Brand Partnerships
Explore how women athletes are revolutionizing global brand partnerships, driving economic growth, and shaping future trends in sports mark
Zupotsu Marketing Team
Feb 126 min read


Warrior Media's "Game for Good" Campaign
In this blog we will explore warrior gaming's "game for good" campaign.
Zupotsu Marketing Team
Feb 63 min read


World Pickleball League 2025: India's Latest Sports Sensation
This blog post explores the world pickleball league, exploring how pickleball leagues can become game changers in sports marketing.
Zupotsu Marketing Team
Feb 45 min read


Esports Tournament Monetization: Insights for Sports Marketers
In this blog, we'll capture key insights for sports marketers in the realm of esports tournament monetization.
Zupotsu Marketing Team
Jan 286 min read


World Pickleball League in India: Promoting a Global Sport Locally
This blog covers all you need to know about the World Pickleball League 2025.
Zupotsu Marketing Team
Jan 237 min read


7 Creative Sports Marketing Campaigns That Redefined Indian Sports
We'll explore seven creative brand partnerships that are setting new standards in Indian sports marketing,
Zupotsu Marketing Team
Jan 216 min read
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